About

Our Founder Joe is a neuroscience researcher, organizational consultant, and a certified neuroscience coach accredited by five international bodies. He founded NeuroRoc Solutions to assist organizations in applying brain science to tackle real-world challenges in strategy, leadership, and innovation. With a solid background in neuroscience research, and behavioral analysis, he collaborates with companies to identify what drives decision-making, performance, and engagement, transforming complex data into clear, actionable insights. Whether conducting strategic research, analyzing user behavior, or advising on cognitive performance, his work is rooted in science and designed for impactful results. At NeuroRoc, we provide businesses with neuroscience-backed tools to think smarter, lead more effectively, and achieve sustainable growth.